Does a coach need a 'niche'?
Should a coach have a niche? A specialism? This is a question I’ve been thinking about quite a lot recently – lots of guidance for professional coaches will say ‘Yes’, you should absolutely have a specialist niche that is the focus for most of your work. I read a blog by a coach that I know (and have a huge amount of respect for) recently who was writing about the things prospective clients should be looking for when choosing a coach, and they went as far as to suggest tha
